Year-end giving campaigns
December is the most generous month of the year. Here is how to invite your church into generosity with clarity and grace.
Talking about money is hard. But silence is worse. Your people want to know: "Did my giving matter this year?" and "What is the vision for next year?"
1The Timeline
The "Impact" Update
Share stories of what happened this year. No ask yet. Just gratitude.
The Vision Launch
"Here is where we are going in 2026." Introduce the year-end goal.
The Reminder
Practical details on how to give before Dec 31 for tax purposes.
The Giving Statement
Send official tax statements generated by Relius.
2Email Templates
Template: The "Soft Ask" (Dec 1)
3Setting Up the Campaign in Relius
Don't just dump money into the "General Fund." Create a specific campaign so people can track progress.
- Go to Giving > Campaigns.
- Create new: "2025 Year-End Vision".
- Set a goal amount (optional, but helpful for motivation).
- Enable "Show progress bar on giving page" if you want public visibility.
4Digital vs. Physical Receipts
Relius sends an immediate email receipt for every online gift. But for the annual statement, we recommend:
- Email Statements: Great for 80% of your people. Fast and saves postage.
- Paper Statements: Print and mail these for your older donors or major givers. It adds a touch of care. Relius generates print-ready PDFs for this exact reason.
Simplify your giving management
Relius handles the receipts, reports, and statements so you can focus on the vision.
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